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      05-26-2022, 08:49 PM   #67
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What a complete waste of time & money. Put the money into car development & axe the pathetic marketing team.
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      05-26-2022, 08:54 PM   #68
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Every time I think that this direction cannot get any worse, BMW is there to change that.
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      05-26-2022, 08:59 PM   #69
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Oh so glad I got the F87. Nothing has impressed me so far. Five bucks says is was the G80x design team that was behind the initial marketing rollout. They screw up everything.
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      05-26-2022, 09:38 PM   #70
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Bring it on…
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      05-26-2022, 10:16 PM   #71
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What kind of dog shit is this
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      05-26-2022, 10:19 PM   #72
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Bmw isn't marketing to us anymore it's the tik tokers who probably ate this right up.

Give me a Tesla F87 to keep my influencer game full of clout!
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      05-26-2022, 10:47 PM   #73
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Car looks amazing!

Wait actually there was no car just weird hipsters with music.
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      05-26-2022, 11:07 PM   #74
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Remind me of them using a Lambo's sound for the F87 CS 2021 Chirismas promo. The BMW seems to not stay true to themselves anymore.
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      05-26-2022, 11:13 PM   #75
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At least there was a token hot chick. :
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      05-26-2022, 11:29 PM   #76
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WoW, it's not even a BMW in the video, so it's basically a tease of a tease and deceptive marketing personified.. Way to go BMW 👎🏻

I sincerely wish I could get that 35 seconds of my life back.. 😗
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      05-26-2022, 11:35 PM   #77
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Quote:
Originally Posted by Puppetz View Post
Oh so glad I got the F87. Nothing has impressed me so far. Five bucks says is was the G80x design team that was behind the initial marketing rollout. They screw up everything.
What's there to base an opinion on? Shitty marketing and camo shots?
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      05-26-2022, 11:38 PM   #78
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Quote:
Originally Posted by ShockArrival View Post
At least there was a token hot chick. :
Don't give them too much credit just yet..

Based on the fact that they blatantly fudged the car in the video, I wouldn't be surprise if that's not even a real woman.. 😗
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      05-26-2022, 11:42 PM   #79
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Came here to see a glimps of the new M2 but got this instead wtf
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      05-26-2022, 11:45 PM   #80
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Quote:
Originally Posted by Poochie View Post
Quote:
Originally Posted by ShockArrival View Post
At least there was a token hot chick. :
Don't give them too much credit just yet..

Based on the fact that they blatantly fudged the car in the video, I wouldn't be surprise if that's not even a real woman.. 😗
She/her/hers

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      05-27-2022, 12:25 AM   #81
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BMW is losing more and more people to Porsche.
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      05-27-2022, 12:46 AM   #82
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Quote:
Originally Posted by TargaM2 View Post
What a complete waste of time & money. Put the money into car development & axe the pathetic marketing team.
Is it BMW wasting their time? Or is it the doofuses taking screen grabs to photoshop and "Enhance"....."Enhance" wasting their times?

This is a troll. It would have taken these editors 5 min of masking, tracking and rotoscoping to wipe out any information in the black obscuring the car. Making it impervious to brightening.

The fact that you're talking about it means they won.
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      05-27-2022, 12:51 AM   #83
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Quote:
Originally Posted by PKL View Post
Who is this commercial marketed towards? Can most 28 year olds afford a new M2? not that I am aware of
BMW's marketing department has been selling 3 series and M3s this way forever. Techno/house music with mixed weird angle quick driving and rear view mirror shots. Just watch 5 of any E36 or E46 video ads. You'll see at least 2 or 3 of these.

This is going back to the days when you actually needed to make money to buy a BMW and couldn't just lease a 3 series for $299 and a 650 credit score.

It's just that every Boomer and GenX'er in here romanticizes their E30-BMWs-are-exclusive-and-for-the-refined-cigar-smoking-man upbringing.

BMW is a mass produced consumer car company. The M2 is being marketed as a fun sports car to the 18-40 masses with disposable income. Come one come all! You want exclusive and class? You're not going to find it on TV in between reruns of Seinfeld.

Last edited by OSee; 05-27-2022 at 12:58 AM..
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      05-27-2022, 12:56 AM   #84
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Quote:
Originally Posted by ///M TOWN View Post
She/her/hers

BMW/Bimmer/Tesla
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      05-27-2022, 01:02 AM   #85
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Everyone in this thread: I just spent 30 minutes pausing and taking select screenshots, lightening up the photos, uploading them online, linking them here, creating a post, and trolling social media to see if anyone is also talking about this...well worth my time.

Also Everyone in this thread: BMW wasted their time! This marketing that I can't stop talking about and sharing and searching for isn't working!
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      05-27-2022, 01:10 AM   #86
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What an embarrassment.

BMW marketing department is a meme at this point.
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      05-27-2022, 01:16 AM   #87
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BMW marketing team 🙄
Hilarious

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      05-27-2022, 01:26 AM   #88
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Quote:
Originally Posted by OSee View Post
Everyone in this thread: I just spent 30 minutes pausing and taking select screenshots, lightening up the photos, uploading them online, linking them here, creating a post, and trolling social media to see if anyone is also talking about this...well worth my time.

Also Everyone in this thread: BMW wasted their time! This marketing that I can't stop talking about and sharing and searching for isn't working!

At this stage in its production, I just don't see the point of them catfishing a vehicle in a supposed promotional video, other than maybe BMW's free trial of Adobe Creative Cloud was ending today and they just decided to make the best of it.. 🙄
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