[jaaz]

For those into HD video / audio, this is amazing news. Come Tuesday, the PS3 will display the highest level of video and audio of any video player on the market (1080p/24 and DTS-HD MA).

Here's the full press release:

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Press Release Article
April 10, 2008

DTS-HD MASTER AUDIO NOW AVAILABLE FOR PLAYSTATION 3 COMPUTER ENTERTAINMENT SYSTEM


ADVANCED CODEC RAISES BAR FOR HIGH DEFINITION ENTERTAINMENT

MORE THAN ONE HUNDRED BLU-RAY MOVIES / CONCERT VIDEOS FEATURING PREMIUM DTS-HD MASTER AUDIO™ SOUNDTRACKS AVAILABLE



PR for: DTS Corporate

DTS, Inc. (NASDAQ: DTSI) a digital audio technology company dedicated to delivering the ultimate entertainment experience, has announced that its DTS-HD Master Audio™ technology is now available for the PLAYSTATION®3 (PS3™) computer entertainment system. DTS-HD Master Audio is capable of delivering audio that is bit-for-bit identical to the studio master at super high variable bit rates (up to 24.5 Mbps on Blu-ray™ Discs). This bit stream is so fast and the transfer rate so high that it can deliver 7.1 audio channel, 96k/24-bit sound identical to the original studio master. DTS’ single-bit-stream codec design enables supremely efficient content programming and consumer playback. PS3 can be upgradable to decode DTS-HD MASTER AUDIO by simply downloading the upcoming firmware upgrade on April 15th, 2008.

“We are extremely pleased that Sony Computer Entertainment (SCE) is adding the full spectrum premium DTS-HD Master Audio codec into the PS3 so that more than 10 million owners of one of the best selling computer entertainment systems can have the best sounding, most efficient and flexible audio technology available as well,” said Brian Towne, Senior Vice President and General Manager, Consumer Division at DTS. “DTS-HD Master Audio is fast becoming the must-have feature for high definition entertainment enthusiasts.”

"PS3 was designed to enable delivery of new and improved technologies like DTS-HD Master Audio," said Teiji Yutaka, Senior Vice President, Software Platform Development, SCE. "So we are delighted to be able to offer this capability to PS3 users."

About DTS
DTS, Inc. (NASDAQ: DTSI) is a digital technology company dedicated to delivering the ultimate entertainment experience. DTS decoders are in virtually every major brand of 5.1-channel surround processor, and there are hundreds of millions of DTS-licensed consumer electronics products available worldwide. A pioneer in multi-channel audio, DTS technology is in home theatre, car audio, PC and game console products, as well as DVD-Video, Blu-ray Disc and Surround Music software. DTS audio products are featured on more than 27,000 motion picture screens worldwide. Founded in 1993, DTS is headquartered in Agoura Hills, California and has offices in the United Kingdom, Ireland, France, Italy, Canada, Hong Kong, Japan and China. For further information, please visit www.dts.com DTS is a registered trademark of DTS, Inc.

”PLAYSTATION” is a registered trademark, and “PS3” is a trademark of Sony Computer Entertainment Inc.

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Press Contact for DTS:
Mark Smotroff
e5 Marketing, Inc.
415 332 0718
smotroff@pacbell.net

Source:

http://www.dts.com/company/press/pre...cID=1&yID=2008