04-21-2023, 03:08 PM | #23 |
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sounds like we will see similar variants as the model ages similar to the M3/4.
First is base model, then Xdrive/Competition model, and CS model. From what I remember the G87 has a 7 year cycle? so there will be plenty of things that will be different in the future compare to todays release. |
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04-21-2023, 05:04 PM | #24 |
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04-21-2023, 06:28 PM | #25 |
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This car needs some frozen colors
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04-21-2023, 06:29 PM | #26 |
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04-21-2023, 06:35 PM | #27 |
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I’m so shocked haters bother anyone. I’m ZFG, think the car is cool and 42k less than an Emira. F lotus
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04-21-2023, 07:24 PM | #28 |
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04-22-2023, 02:28 AM | #29 |
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When VWoA decided to do a 20th Anniversary GTI for 2003, they sanctioned a poll at vwvortex.com, the dominant VW enthusiast board at the time (since acquired by Verticalscope and gone to hell, but I digress), asking board members to choose colors. Sure enough, they went with the top colors in the poll. What a great way to choose, and to connect with the community.
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04-22-2023, 12:26 PM | #30 |
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Doesn’t make sense when he says that they won’t be offering individual paint because the demand isn’t there like the more expensive series BMW’s.They are now offering individual paint at the Leipzig plant for lower priced models like the 1 Series,2 Series Gran Coupe and 2 Series Active Tourer.There must be some kind of production issue at the Mexican plant that is preventing them from offering individual paint.At least more colors are coming later this year and it sounds like some will actually be M colors.
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04-22-2023, 01:42 PM | #32 |
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I hope they add thundernight by the time the LCI comes out. Thundernight over cognac would be my pick by the time I’m ready to be a buyer. Rather e36-esque
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04-22-2023, 01:51 PM | #33 |
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On the flip side BMW will undoubtedly bump the price for '24s a bit, but should not be that much.
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04-22-2023, 02:00 PM | #34 |
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Since I full PPF my cars anyway I wonder if a price bump would make a color change wrap more appealing....
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04-22-2023, 02:44 PM | #35 |
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Agreed, it is pretty much a given.
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04-22-2023, 03:28 PM | #36 |
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I always get a better understanding of a conversation when I not only listen to it but also read the transcript. Maybe some of you will find this useful too.
HB: Horatiu Boeriu (BMWBLOG) TR: Timo Resch (Head of BMW M Marketing) Transcript HB: I'm going to go right into it. Will we see more colors on the M2 because that's the feedback that I've seen so far people want more colors? TR: Yeah and as you know we have started with our production end of last year and now for the initial let's say Market launch we have decided on a specific set of colors. But we have a plan in our new Factory to also bring additional colors. It will not be the 50 colors that you might be used to from our plant in the United States but quite a nice selection. Also, of some I would say unique and cool M colors that come on top of the existing lineup, but I think it will be a good, good offer. HB: Is there a reason why there is no individual program on the M2 because that was a huge, huge ask for the previous generation and my understanding was that there were limitations from the plant really. Are there the same that's the sale limitations are in place in Mexico as well or you're working towards that? TR: I think in general we see that the higher you get in our model lineup the higher the demand for specific individual options is and so on. Our entry level on the high performance segment and there is just compared to an M5 or an M8 a less amount of requests for that. So, for that reason there's no really big push in that direction but we were kind of, and the team from our plant as well, we were kind of looking into the color variation. So that's what you will see um later this year coming ‘HB: “Sure”’ which is a good signal. But we are not going to go into a very, very specific individual offer on the M2. HB: Gotcha, from a sales perspective globally, I'm not sure if you have yet any data but would you say that the demand for the manual is quite strong? TR: Yes obviously at the very beginning it's quite difficult to really judge but we see a quite good uptick on the manual. We also have there depending on the market sometimes. It's a, it's an option that you have to pay for some, other markets it's a kind of a same price level and so most markets have used this communication very actively and the perception by the, by the M Community but also the fans, that are maybe not really M minded yet, has been so positive that I think we will probably see a higher take rate than what we initially planned. HB: Gotcha, okay so now if we still talk about the manuals a little bit, um now you have a lot more data on the M3 and M4 would you say that the, the take rate is quite high on that car? Were you seeing still more all-wheel drive on automatic because it's more versatile? I mean market specific of course, like US I would assume there are a lot more manuals than in Germany probably which is surprising honestly. TR: We have now, um when we're talking about the M3/ M4. We have seen compared to our initial take up after launch, we have seen the manual, obviously there they have the Competition version, so you have a slightly really good horsepower. So, there we have now a lower take rate compared to the initial launch phase, and we have a higher than originally planned take rate on xDrive. So, you can see that this is something that even the community of M enthusiasts are when they think about using the car in all kind of weather conditions. xDrive and then automatic transmission comes in quite handy. So, we will see. I think in terms of manual we see an uptick right now and then we see what the overall market demand will be like. HB: All right so final question more of a curveball. You've mentioned some things in there, Competition, CS, all of that. Is there room in the M2 lineup for special models? I'm not going to name you know some but what do you think? I mean clearly, we see, we see a pattern and a trend if you look at all the other products. M3, M4, M5 so the logic will dictate it. Yes, but I will let you answer that more in an official way. TR: I, I think you've already answered to some degree. I think there's a pattern, but we are very happy about the initial feedback about the M2. Because I think it was also a bold move in terms of setting a new design language with the M2 and now to see the very, very enthusiastic reactions of the people that see it live the first time and the people that get to drive it like yourself. I think that's the very, very good starting point. And yes, we have a pattern and a recipe. Let's see if we also will use it on the M2. I cannot give you all the details of what's going to happen, but we are very happy about the initial launch. Because I think the car like it is right now like it's coming to the markets in these couple of next weeks, I think is a is something that perceives or is a good, good element of making sure that the M DNA and the M brand is still fully alive also on these type of internal combustion engines. HB: Sure it makes sense. I mean, I'm sometimes the voice of reasoning you know trying to not educate people but maybe share some of my knowledge. But basically, it is normal for any company to build a, a base product and then kind of build upon with special you know modelers. We've seen it across all the other OEMs too so no, no surprise there. And clearly BMW has these patterns and trends that they do that. Uh and, and then of course if you look at other Industries like the iPhone they're always going to be something better and nicer coming out that doesn't keep you from driving a car you know that's already very, very good. And honestly the feedback on some of the previous products some people don't really like a CS because they might be they might be too sporty for them, or they still enjoy a very base M2. Same thing with, with the competitions. I always feel like yes there are people that always want to upgrade to the next best one but there are also people that say no I just want this car because it's kind of, it's more of a daily driver than a CS which is more track focused and maybe only carbon packages and so on and so forth. So, that's my personal take, no confirmation there. But uh, but thank you for, for all the candid answers for everything else. I appreciate it I look forward to driving this car and pour some more M2 because that's very exciting always a pleasure seeing you and I'm sure we'll talk about more M products this year next year and so on and so forth. TR: What's more of stories that we have to tell, so thank you very much for your time. HB: Sounds good, I appreciate you. 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04-22-2023, 04:45 PM | #37 | ||
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Welp, with this news I will continue to wait. Some very lucky customers at our store will get to jump ahead.
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![]() They do not need “M Individual paint booths.” Plant Spartanburg does not have “M individual paint booths.” That is not a requirement for individual paint. I have got to ask, where do you come up with some of this stuff? Last edited by T_U_D; 04-22-2023 at 05:06 PM.. |
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04-22-2023, 05:33 PM | #38 | |
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04-22-2023, 05:40 PM | #39 | |
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MMMMMMMMMMMM..... ![]() |
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04-22-2023, 06:09 PM | #40 |
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Let's speculate what colors will be offered.
I'm going with the following.
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04-22-2023, 06:11 PM | #41 | |
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04-22-2023, 07:38 PM | #42 | |
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BMW prohibits the general public from touring their paint shops. It is a highly controlled environment to reduce airborne pollutants. Unrelated to SLP, but NA paint shop related. BMW Plant Spartanburg gained full individual paint during the last renovation to add X7 production. FYI, Plant Spartanburg is BMW’s largest manufacturing facility within the world. |
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04-22-2023, 07:45 PM | #43 | |
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04-22-2023, 09:05 PM | #44 |
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