08-23-2015, 02:01 PM | #23 | ||
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08-23-2015, 03:54 PM | #24 | |
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Red: Well, if that's the case, why did he sign the deal and then log onto B-post and gripe about it? I'm not saying you're mistaken, but as others have intimated, it feels like something is missing from the story. The simple solution was to tell the seller that the sum being asked for the car (lease or purchase price) was unacceptable. After all, no cost "add ons" don't alter the price; $97K is $97K, no matter how it's divvied up. Blue: Maybe, but I wouldn't commit to that. Quite often F&I products and services are higher margin than is the car. More often than not, the "stuff" the F&I guy in a dealership sells is stuff that (1) sells itself and (2) that the dealer can charge whatever it wants for them because the competitive environment isn't as competitive and the emotional situation is highly favorable, especially when the price of them, folded into the car payment, amounts to a couple dollars more a month and the apparent benefit (real or emotional) seems "worth it." Generally speaking, new car dealers make money servicing cars and selling "back of the house" stuff than they do selling new cars. After all, when examining new car dealerships, one never sees the "sells new cars only" business model, but one routinely sells "sells new cars, service, parts and miscellaneous 'stuff' ." In the general car sales market, one also sees the "sells used cars only" and "provides maintenance and repairs" as stand alone businesses. Those observations make it pretty clear that selling new cars and nothing else isn't much of a money maker for anyone except the manufacturer. Green: No question there. Depending on how the details were handled, there could be added business risk and the dealer probably isn't keen on that being introduced as a result of a single transaction that in the greater scheme of things wasn't necessary from a risk profile standpoint. All the best. P.S./Edit: The above is written assuming F&I is part of a car dealership. It may be a little bit different with a 3rd party financing entity.
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08-23-2015, 04:10 PM | #25 | |
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08-23-2015, 04:11 PM | #26 | |
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You may be correct that the seller's revenue realization on that transaction is >$1K, but you can't know that your are right. Plus, revenue collected and profit earned aren't even remotely the same. Buyers shouldn't and don't have any good reason to presume they know what a seller earns on a given transaction. I don't even know why people think they do or should; it's none of their business. Car dealers, like nearly every retailer make money not on the actual difference between wholesale and retail selling price but rather by investing small sums of their own money and turning it around very quickly, or in other words, by maximizing the power of their own capital. Floorplan financing is the industry term for it and it's how any retailer that isn't merely a manufacturer's wholly owned subsidiary makes money. Take a look at the following and then combine the concepts found in each article: All the best.
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08-23-2015, 04:24 PM | #27 |
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Tony2009,
With respect to what you highlighted in blue above my point was simply this: If the customer agreed to pay $97K for the car by itself, the dealer will absolutely have a higher margin by delivering only the car and collecting $97K. If the dealer collects $97K and delivers only the car, their cost on the deal is the cost of the car. If the dealer collects $97K and delivers a car + F&I products, the dealer's cost is the same cost of the car, plus the cost of the F&I product. Same revenue, higher cost. (I think we agree on the part in red. He agreed to the price however it was presented to him. I don't see a loss for him to recover.)
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08-23-2015, 04:47 PM | #28 | |
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Go back like this: |
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08-23-2015, 05:45 PM | #29 | |
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I think you can see the following from the example above:
(The preceding example, for the sake of simplicity, did not fully load the items sold with costs such as salaries, benefits ancillary selling/delivery costs and services, and overhead. Were they added in, they would have to be added to the COGS for the car, not the F&I goods, because they exist regardless of whether an F&I item is sold or not. So whatever they be, they just eat into the car's profitability.) All the best.
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Tony ------------------------------------------------------------------------------------------ '07, e92 335i, Sparkling Graphite, Coral Leather, Aluminum, 6-speed Last edited by tony20009; 08-23-2015 at 05:51 PM.. |
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08-23-2015, 06:33 PM | #30 |
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I am a little unclear on how the $97K becomes $95K in both scenarios. Additionally, these aren't the two scenarios contemplated, which are:
* Car sold for $97K, no F&I / protection product sold, so NO payment due to protection product distributor / underwriter (this is what OP agreed to) vs. * Car + F&I / protection product sold for combined $97K, so payment due to F&I distributor / underwriter (this is the way F&I guy wrote it up) Presume everything else remains the same - same inventory costs, including floor plan net of support (if applicable) and same commission on financing (if applicable). What you are referring to is writing up the same deal two different ways. I am saying if they could get the same sales price for the car only without making a payment to the protection product distributor / underwriter, the dealership makes more money because there is no payment to the F&I distributor / underwriter. Nevertheless, I also think that we are now really overcomplicating the topic so we can just leave it at that.
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08-23-2015, 06:50 PM | #31 | |
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The sum I chose for the F&I goods is arbitrary, but what's not arbitrary about it is that the dealer can charge anything s/he wants to charge. In that regard, they work much like $200 pinstripes, that at most cost the dealer $2 for a whole roll of pinstriping tape. I wasn't attempting to literally determine the profit figures that pertain to the OP's transaction, but rather to illustrate a point about how the car dealership business works and there after extrapolate the "norm" that pertains to the business model to the situation at hand. All the best.
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08-23-2015, 07:13 PM | #32 | |
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08-24-2015, 09:27 AM | #33 |
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This doesn't seem to be a customer problem. This is a internal dealership problem where the F&I guy is pulling a fast one to get extra bonuses for selling the addon products.
This kind of stuff happens all the time. It is internal fraud inside the dealership and the dealer principal will likely investigate and fire the F& I guy for fudging paperwork to get a better bonus. |
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08-24-2015, 06:22 PM | #34 |
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I personally believe stevenc hit the real point here. Buyer is paying the same regardless, no real loss for him, Owner, GM and possibly salesperson should be upset as the F/I person is basically stealing from them and if caught ruining their reputation in their market.
Example friend just bought a new Tahoe LTZ, negotiated deal was sent to the F/I department and they added on extended warranty, paint treatment and interior treatment and did not say one word just here's docs please sign. He caught it and said I did not want those, F/I guy said but I added them for free. He and wife signed but printed versions had different cost of vehicle and costs associated with add-ons. Asked to have them removed and cost of vehicle backed down to what the final printed contract said. F/I guy says oh made a mistake I'll take these off but cost of vehicle was right first time. Synopsis is F/I guy was trying to squeeze in add-ons which he and only he gets commission on while screwing fleet sales guy by $2700. Now if fleet guy was not in cahoots(which I believe he was) I'd beat the living nonsense out of the F/I guy for trying to stealing commission for $2700 from me. |
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08-24-2015, 06:31 PM | #35 | |
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This is exactly the issue. I can argue both sides, and yes, the price is good, but the money for these extra $3k in add ons came from somewhere. It is "internal fraud" where the price is right, everyone is happy, the FI guys gets a $500 bonus an nobody knows why. It's integrity with me. I'll always ask someone twice if they are sure they gave me correct change when I know they didn't. Who in their right mind would pay $2000 for paint protection package on a 24 mo lease? Lol It was misrepresented. GM called me back, he credited me $3000 on my lease, so I'm 5-6 payments up on my 750. Not really a deal, I paid for it. |
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