[Ginster6]

Originally Posted by rons e92

I think that's called an HEA car. They'll allow you to spec the dealer sample and the buy it.

Some members here have bought HEA cara before.

I could be completely wrong and using the wrong acronym. Maybe a CA can give more info.

that is correct with HEA. My G80 MT was a HEA.

[Mavericks0041]

Originally Posted by NewToM

My understanding is and I’m often wrong, BMW is indicating that it needs to sit for 60 days not the dealers desire.

Correct, the dealership told me it's not a HEA car and that BMW is rolling out a new program to have cars that are not in stock very often be on display more often in show rooms. They seem to be distributing allocations specifically for this that must be displayed for 60 days before someone can take the car.

I talked privately with Mhrob24 and we confirmed its two completely separate dealers both telling us the same thing so it seems to be a legit BMW program.

So now it's just a question if I want to take this option and lock in when I get the car or hope I can an allocation in the next month or two and get the car slightly sooner.

[techwhiz1]

My dealer didn't say anything when we were talking allocation.

They have a current allocation but the guy that has it can't make up his mind on color. The next allocation is mine and they expect to have it at the begining of August.

They are an M dealer and had a M4 and M8 on the floor. They had a couple of XM Red that sold. They also have an i5 M60 and i4 M50 on the floor. Their lot is completely full of cars.

They always have at least one M car for sale.

[Covfefe]

I probably wouldn't bother with that allocation without a considerable discount. Knowing your car is stuck in the showroom for two months getting wiped on inside and out is some kind of humiliation ritual. Even if you assume each and every salesperson will keep it locked 100% of the time for two months, it's still not worth dealing with that.

[Michael1316]

Originally Posted by techwhiz1

My dealer didn't say anything when we were talking allocation.

They have a current allocation but the guy that has it can't make up his mind on color. The next allocation is mine and they expect to have it at the begining of August.

They are an M dealer and had a M4 and M8 on the floor. They had a couple of XM Red that sold. They also have an i5 M60 and i4 M50 on the floor. Their lot is completely full of cars.

They always have at least one M car for sale.

I would guess it’s going to vary a lot by dealer. High volume dealers that have M cars in all the time for people to see wouldn’t need something like that program, whereas a lower volume dealer it would make a lot more sense.

I do think if someone at a dealership is in line for an allocation with an order waiting in the system it should go to them immediately though, and then once there is nobody in line waiting you could give those dealers an allocation for a display car.

[techwhiz1]

Originally Posted by Michael1316

I would guess it’s going to vary a lot by dealer. High volume dealers that have M cars in all the time for people to see wouldn’t need something like that program, whereas a lower volume dealer it would make a lot more sense.

I do think if someone at a dealership is in line for an allocation with an order waiting in the system it should go to them immediately though, and then once there is nobody in line waiting you could give those dealers an allocation for a display car.

Yeah, my dealer always has an M on display. Most times multiple.
My dealer is an M dealer. Expects to get at least a few M2 allocations a month once things get rolling.

I remember COVID when they had few cars and now they have 100+ cars available.

I think they have a few MY24 arriving soon.

Pretty much nowhere for customers to park.

[evdoho]

Originally Posted by Mavericks0041

So I just talked to them again and they are saying the allocation came with a bulletin from BMW saying the car has to be displayed for 60 days. They said that it’s not an HEA car, and that BMW is rolling out a showroom vehicle program with vehicles for display purposes that a dealer normally wouldn’t have in stock.

This is accurate.

It’s available for M Certified dealerships only, and it’s an optional program that those dealers can choose to opt in for.

Basically it states that qualified dealers may choose to receive 1 extra allocation for an M2 and 1 for an M3, they must be individual, and they must be put on display for a specified period of time before retailing.
Participating dealers will also be required to upload photos of the car(s) in their showroom as proof that they’re being displayed.

I recall the minimum hold time being more than 60 days, but I am double check the bulletin when I get to work today.

[evdoho]

I can’t share the entire bulletin here, but I’ll write a breakdown of it for you.

2024 BMW M Showroom Collection

Participating centers are eligible to receive allocation for 1x M2 and 1x M3 for the main purpose of showcasing the M Brand within the store location and beyond.

Requirements

• Must be an M Certified Center
• Individual exterior paint colors are to be utilized
• Centers must retail these units as type Z demonstrator. Upon retailing, these units are recommended to follow a holding period of 4 months.
• Units are to be utilized solely for showroom placement or at events to highlight the M Product Portfolio.
• Each center will be required to provide a photo of at least one of their showroom units to be considered for participation in future iterations of the M Showroom Program.

Program allocation is separate of recurring wholesale. Units will be excluded from inventory for allocation.

Production will be planned for the months of October & November 2024.



To summarize, it must be individual, it should be held at the dealership for 4 months, and production is planned for October at the earliest, so we should expect these vehicles to arrive at dealerships no earlier than late-November or December.

If your dealer is suggesting that taking their showroom vehicle will result in a sooner delivery than just waiting for a normal allocation, I would advise against it.

[Mavericks0041]

Originally Posted by evdoho

I can’t share the entire bulletin here, but I’ll write a breakdown of it for you.

2024 BMW M Showroom Collection

Participating centers are eligible to receive allocation for 1x M2 and 1x M3 for the main purpose of showcasing the M Brand within the store location and beyond.

Requirements

• Must be an M Certified Center
• Individual exterior paint colors are to be utilized
• Centers must retail these units as type Z demonstrator. Upon retailing, these units are recommended to follow a holding period of 4 months.
• Units are to be utilized solely for showroom placement or at events to highlight the M Product Portfolio.
• Each center will be required to provide a photo of at least one of their showroom units to be considered for participation in future iterations of the M Showroom Program.

Program allocation is separate of recurring wholesale. Units will be excluded from inventory for allocation.

Production will be planned for the months of October & November 2024.



To summarize, it must be individual, it should be held at the dealership for 4 months, and production is planned for October at the earliest, so we should expect these vehicles to arrive at dealerships no earlier than late-November or December.

If your dealer is suggesting that taking their showroom vehicle will result in a sooner delivery than just waiting for a normal allocation, I would advise against it.

Could there be a separate similar program for non M-Certified dealers? I'm almost positive my dealer is not M-Certified, and they said the holding period was only 60 days.

[KC87ZB]

I find it interesting then that they were not crystal clear up front that you could reserve their BMW advertising model. That kind of statement would have been much clearer than their original approach.

All in all sounds legit. So long as you don't mind waiting 60 days to take possession. Might be better than waiting for them to get their next allocation, build it and receive it.

Deal in paint correction and ceramic coating AFTER the display period to get rid of touch scratches.

[Mhrob24]

Originally Posted by Mavericks0041

Could there be a separate similar program for non M-Certified dealers? I'm almost positive my dealer is not M-Certified, and they said the holding period was only 60 days.

I’ve got my CA double checking the bulletin now, because yes, he told me 60 days, and ANY spec I want (does not have to be individual). The dealer I’m going through isn’t M-certified either, so I’d bet there is a different program for non M-certified dealers.

[Mavericks0041]

Originally Posted by Mhrob24

I’ve got my CA double checking the bulletin now, because yes, he told me 60 days, and ANY spec I want (does not have to be individual). The dealer I’m going through isn’t M-certified either, so I’d bet there is a different program for non M-certified dealers.

Yeah plus my dealer indicated it would be a September build and not October or November, if it was an October or November build then that has basically no chance to get us the cars sooner than just waiting for a normal allocation.

But please let us know what they say when you hear back.

[Bret]

Originally Posted by JMcLellan

They had 20 plus people on their M2 waiting list as well so that probably helped.

When I got on the 2025 M2 waiting list, my dealer had 10 people ahead of me. They didn't require a deposit to get on the list, so I figured that I would move up the list. When my sales representative called me, I took a week to get over to the dealership because I was busy. I got the 3rd allocation and received the VIN in a little over a week. Another guy got the 4th allocation I got mine. I was surprised at how many people passed on the opportunity, but my bet is that the dealerships factor this kind of thing in when they maintain their waiting lists. If people had to put money down, the list would certainly have been much shorter.

[JMcLellan]

Originally Posted by Bret

When I got on the 2025 M2 waiting list, my dealer had 10 people ahead of me. They didn't require a deposit to get on the list, so I figured that I would move up the list. When my sales representative called me, I took a week to get over to the dealership because I was busy. I got the 3rd allocation and received the VIN in a little over a week. Another guy got the 4th allocation I got mine. I was surprised at how many people passed on the opportunity, but my bet is that the dealerships factor this kind of thing in when they maintain their waiting lists. If people had to put money down, the list would certainly have been much shorter.

Yeah you moved up very quickly going from 11 to getting the 3rd spot. Many folks back out for various reasons I suppose. Heck, I got on my 2 local dealers lists way back in the fall of 2022 when BMW revealed the new M2. Then I backed out last summer as I was struggling with paying 65K for a car I hadn't test drove. Fast forward to this past Nov and I got to test drive one then through some texting with one dealer they happened to find an allocation for me despite me not being on their list (with a quoted wait time of over a year). If you are ready to pay you get prioritized. Congrats on the new M2! Hopefully the wait isn't too long.

[Mhrob24]

[QUOTE=Mavericks0041;31319386]Yeah plus my dealer indicated it would be a September build and not October or November, if it was an October or November build then that has basically no chance to get us the cars sooner than just waiting for a normal allocation.

But please let us know what they say when you hear back.

Alright everyone, so it turns out my dealer IS M-certified, and this is what my CA said:

- You actually DO have to choose individual paint

- The time frame in the showroom is RECOMMENDED to be 4 months, not required. He told me he spoke to a BMW rep and they told him the requirement is a minimum of 60 days

- This allocation is a special allocation that doesn’t count toward the “regularly scheduled” allocations that any one dealer gets. So for example he told me they typically receive 3-4 m2 allocations per year, and this allocation doesn’t count toward that. So they are more than likely getting another allocation very soon.

I ultimately decided to wait and take the next allocation. I hope this helps.

[Mavericks0041]

[QUOTE=Mhrob24;31319719]

Originally Posted by Mavericks0041

Yeah plus my dealer indicated it would be a September build and not October or November, if it was an October or November build then that has basically no chance to get us the cars sooner than just waiting for a normal allocation.

But please let us know what they say when you hear back.

Alright everyone, so it turns out my dealer IS M-certified, and this is what my CA said:

- You actually DO have to choose individual paint

- The time frame in the showroom is RECOMMENDED to be 4 months, not required. He told me he spoke to a BMW rep and they told him the requirement is a minimum of 60 days

- This allocation is a special allocation that doesn’t count toward the “regularly scheduled” allocations that any one dealer gets. So for example he told me they typically receive 3-4 m2 allocations per year, and this allocation doesn’t count toward that. So they are more than likely getting another allocation very soon.

I ultimately decided to wait and take the next allocation. I hope this helps.

Thanks for the update. I wonder if my dealer is also a Certified M dealer as well then.

I'm leaning towards just waiting as well. Even if my dealership didn't get an allocation until October or November it probably still works to a similar time frame of when I would actually get the car, and then there also isn't the stress of having to worry about other people potentially touching or sitting in the car.

[calbears]

Originally Posted by Mhrob24

- You actually DO have to choose individual paint
.

Cars are already specced and they started dropping into the DAR in status 102. If a M Certified dealer has not yet specced theirs, they have until July 22 to do so.

Cars will be punched (retailed) as Type Z demonstrators

[Mavericks0041]

Originally Posted by calbears

Cars are already specced and they started dropping into the DAR in status 102. If a M Certified dealer has not yet specced theirs, they have until July 22 to do so.

Cars will be punched (retailed) as Type Z demonstrators

Do you know when they would go into production then? evdoho's post said it would be October or November but your post makes it sound like they would go into production pretty soon.

Also what is a Type Z demonstrator?

[calbears]

Originally Posted by Mavericks0041

Do you know when they would go into production then? evdoho's post said it would be October or November but your post makes it sound like they would go into production pretty soon.

Also what is a Type Z demonstrator?

Production planned for October & November

Type Z is a demonstrator (executive), so the car's warranty and maintenance plan will start when it's punched but can be sold as new with all the programs (if any on the M2/M3)

[Mavericks0041]

Originally Posted by calbears

Production planned for October & November

Type Z is a demonstrator (executive), so the car's warranty and maintenance plan will start when it's punched but can be sold as new with all the programs (if any on the M2/M3)

Ok if that's the case it seems I'm better off waiting for a normal allocation, and by 'the car's warranty and maintenance plan will start when it's punched' do you mean the warranty and maintenance would start before the customer actually took the car home?

[calbears]

Originally Posted by Mavericks0041

Ok if that's the case it seems I'm better off waiting for a normal allocation, and by 'the car's warranty and maintenance plan will start when it's punched' do you mean the warranty and maintenance would start before the customer actually took the car home?

just like any other demo or ex-loaner vehicle. Clock starts when it's punched, but then car is also discounted. So plusses and minuses.

[evdoho]

Originally Posted by calbears

just like any other demo or ex-loaner vehicle. Clock starts when it's punched, but then car is also discounted. So plusses and minuses.

To be clear, the dealers price is discounted, but that doesn’t necessarily mean they will offer a discount to the consumer, that will vary by dealer I’m sure.