[yousefnjr]

Originally Posted by bmwdj

Why not say iOS has no plan to integrate BMW as its vehicles? BMW is just a small company comparing to Apple. If apple decides to make its own car, I would love to see the full head up iDisplay when I am driving.

If my experience with Apple's other products is any indication, they would make a terrible car:
- It would come in two colors
- You wouldn't be able to mod it
- Some useful element (like the steering wheel) would be removed to "streamline" the design

Needless to say, I can do without a dealership full of "geniuses"

[AllydNYC]

Good decision.

[TheBingoBalls]

While I am familiar with iOS, I don't use an iPhone but if I did, I would at least like the option to have iOS In The Car. I'd prefer to use QNX and if I wanted something on my iPhone, having it be good.

I don't get what all the fuss is about iDrive. Even the early software wasn't THAT bad and BMW has since tweaked and refined it.

[bimmerjph]

Originally Posted by mdosu

The final product would make the idrive interface appear to have a iOS look and feel. So one feature could be if you scroll your new idrive touch wheel, it'll behave exactly like your ipod. Apple will provide the platform for the manufacturers to build upon it. BMW would still spend time and money developing the software.

In PC terms, think of it as putting an iOS "wrapper" over a Windows operating system. That's what Apple wants to BMW to spend money and time on developing. BMW said no thanks, b.c they feel their interface is superior and doesn't think further development adds value over cost. I agree, b/c they spend a lot of time and money developing the next generation idrive touch.

Gotcha, thanks for the explanation.

[duffy]

Omg people why so much hate?

Point is that instead of making bunch of really useless and crappy BMW Apps, BMW could team up with Apple devs and make a really nice user experience!

Plus nobody is talking about iOS taking over iDrive. It's iOS adding to iDrive!

[katsudon]

who cares if there's iOS in a bimmer or not?!!! please never even think about doing that BMW. fxxk apple

[Teutonic]

Very good, I am sick of Apple dictatorship.
Soon they will come with an "IKnob" and they will sue AC Schnitzer for copying the round wheel that they invented.
Plus, Apple is very expensive, it will just discourage the competition and all the cars will have same shit. I want something different.
I am happy with BMW design, I just want the screen back in the dashboard and a better bluetooth.

Good decision.

[JustinHuang]

Originally Posted by bimmerjph

Good, touch screen systems suck. I have no problems with i-drive, even its earlier versions.

Totally agree! The I idrive is very easy and convenience to use!

[Nang Vann]

Sounds interesting, lets see what happens

[Bigmouth Studio]

Finally BMW wake up from it's own dream. In reality, everyone is using Android already. Hope BMW stops wasting money to integrate the stupid iPhone in our iDrive & use more money on new M3/M4

[Imola.ZHP]

I love my iOS devices, don't get me wrong, but BMW's iDrive is more elegant. I wouldn't mind them working together, but I wouldn't want iOS to take over.

[Hoosiers]

Originally Posted by yousefnjr

If my experience with Apple's other products is any indication, they would make a terrible car:
- It would come in two colors
- You wouldn't be able to mod it
- Some useful element (like the steering wheel) would be removed to "streamline" the design

Needless to say, I can do without a dealership full of "geniuses"

Well, regardless of the Apple partnership or not, you will get a dealership full of "geniuses". BMW is calling them geniuses, and their job will mirror Apple stores. You'll still have a BMW salesman, but that's separate. No joke. Porsche here I come.

[dmode]

Originally Posted by yousefnjr

If my experience with Apple's other products is any indication, they would make a terrible car:
- It would come in two colors
- You wouldn't be able to mod it
- Some useful element (like the steering wheel) would be removed to "streamline" the design

Needless to say, I can do without a dealership full of "geniuses"

If Apple made a car, you won't have to take it to the dealership every month to replace HPFP

[olebrumm]

[Prince_of_Persia]

Originally Posted by yousefnjr

If my experience with Apple's other products is any indication, they would make a terrible car:
- It would come in two colors
- You wouldn't be able to mod it
- Some useful element (like the steering wheel) would be removed to "streamline" the design

Needless to say, I can do without a dealership full of "geniuses"

+1. good decision by BMW. Apple products are so freaking limited and built for dumb people that probably you wouln't even be able to use your memory stick to listen to music, you would have to buy your songs from itunes only.

[Prince_of_Persia]

Originally Posted by dmode

If Apple made a car, you won't have to take it to the dealership every month to replace HPFP

If Apple made a car, it wouldn't go faster than 100km/hr to make sure it doesn't break. Just imagine now you would have to jailbreak your BMW lol

[LaMpiR]

Why is BMW so oriented to Apple and iOS and no love for Android?

[krispykreme]

I would take iOS over anything BMW has designed.

Android already does this in Taiwan, where the HTC systems runs on taiwanese car infotainment system.

iOS on car is much better than iDrive.

[ron_jeremy]

Intresting.
As they have gotten half of theyr feet into Apple, with the "siri"allready, i guess it's a natural progress.
As for how it will work: I think IOS will run behind, but BMW provides the "skin", like "touchwiz" is for Samsung using Android code upon. Or HTC with "sense"
The look and feel will be guidelined by Apple, but BMW choose how it will work, and how many features it will provide.
They have started with Apps, and naturally, beeing a more polished product, as BMW also is, they should look to Apple, not to WP or Google imo.
As of lately, Apple makes the best SW in the business imo, theyr stable, and provide maps and the works.
I think smaller brands will benefit more, but BMW should be careful not no join in, because of the knowledge that is within Apple, and the echosystem they can provide it's customers. Beisdes Apple and BMW is on paper a great combination of design and real life usage imo.

[tyler9595]

I agree with most of the posts here. IMO, the world needs less iOS devices, not more...especially in my household.

[Who?]

Originally Posted by ron_jeremy

Intresting.
As they have gotten half of theyr feet into Apple, with the "siri"allready, i guess it's a natural progress.
As for how it will work: I think IOS will run behind, but BMW provides the "skin", like "touchwiz" is for Samsung using Android code upon. Or HTC with "sense"
The look and feel will be guidelined by Apple, but BMW choose how it will work, and how many features it will provide.
They have started with Apps, and naturally, beeing a more polished product, as BMW also is, they should look to Apple, not to WP or Google imo.
As of lately, Apple makes the best SW in the business imo, theyr stable, and provide maps and the works.
I think smaller brands will benefit more, but BMW should be careful not no join in, because of the knowledge that is within Apple, and the echosystem they can provide it's customers. Beisdes Apple and BMW is on paper a great combination of design and real life usage imo.

are you the same ron_jeremy on M-R?

[pwhty]

Reading all these comments makes me wonder whether I got everything wrong. I don't think Apple has enough influence to make car manufacturers (re)build their systems on an iOS backend, let alone make them redesign controls, knobs, buttons, etc. I also don't think any manufacturer would flush the system they spent years working on just to use iOS.

I actually think this is just a natural evolvement of Eyes-Free. You will get an "iOS App" just like all BMW apps that already exist, but this one can claim the whole screen for itself (and maybe also run in the background). This is not a big deal and it's all it takes to achieve what I've seen in the keynote (which btw. you can watch at http://www.apple.com/apple-events/june-2013/ at 1:43:30). Everything else then works through Siri. After all, Eddy Cue never mentioned any controls for this and as far as I know Apple, we can't imply any if they didn't mention them.

One more thing: as far as I know BMW, this feature will definitely not be an option for low-end models without a nav system. They already have to fight against portable navs, so they won't give you this comfortable opt-out. There should be very few people out there that can afford a BMW and an iOS device and that love iOS so much that they want to have it in their cars but then not pay the extra 3000EUR for the integration (did I mention this will only be available on the Professional Nav?)