BMW launches dDrive dog basket to recreate the thrill of the open road at home

Jason · 03-31-2017, 10:02 PM

BIMMERPOST NEWS

41
COMMENTS

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April 1, 2017

• BMW announces its latest pioneering dDrive technology with an innovative dog’s bed.
• The dDrive dog basket is powered by a TwinPower Turbo fan to let pining pets experience the feeling of the wind in their hair from the comfort (and safety) of their own home.
• Customisable in luxurious Nappa leather and 12 different colours for pampered pooches.
• Owners are encouraged to visit BMW Park Lane for a test drive.

The sheer driving pleasure of a BMW is not exclusive to drivers. Furry passengers can now enjoy the BMW dDrive dog basket, which comes with an in-built fan so pets can experience the exhilaration of the open road from the safety of their basket.

The basket is the perfect gift for dogs who love the thrill of driving but sometimes get a little too close to the edge of the window for comfort. The revolutionary carbon fibre, TwinPower Turbo fan sets a new standard in efficiency, whilst three power modes (ECO PRO, COMFORT and SPORT) to alter speed guarantee a fully customisable experience. Upholstered in luxurious Nappa leather, even the colour and finish of your BMW dDrive model can be personalised to match the unique style of your dog.

Jack Russell, Head of Product Fabrication, says: “We want everyone to be able to enjoy the sheer driving pleasure of a BMW and so we have taken our innovations in mobility solutions using carbon fibre and TwinPower Turbo technology to provide a product for a brand-new audience. Owners can also feel safe in the knowledge that their canine friends are enjoying the thrill of driving in a BMW without any potential mishaps or damage to the back seats.”

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jballs16 · 03-31-2017, 10:08 PM

heh

EatMoreLobsters · 03-31-2017, 10:13 PM

Almost like it's April 1st or something

3M TAPE · 03-31-2017, 10:14 PM

It is still 3/31 here.

YungDro · 03-31-2017, 10:14 PM

they do a april fools like this every year lol

Germanauto · 03-31-2017, 10:32 PM

This would actually be a hit in the States. Every white person has a dog and treats them more like kids than the animals they are.

mkoesel · 03-31-2017, 11:00 PM

Quote:

Jack Russell, Head of Product Fabrication

Nice.

goj · 03-31-2017, 11:45 PM

Not April yet so this has to be real!

The Ultimate Dog Machine!

DarkstarZero · 04-01-2017, 12:27 AM

Aw, a little disappointed in this one. Clearly a chopped up version of the kids toy with a cushion and fan attached. Like April 1st snuck up on them and they were like, QUICK, think of something!

Usually the April 1st stuff are things I would buy. Like the M3 Ute, or BMW stroller.

Nar · 04-01-2017, 12:30 AM

What is the residual on one of these?

WillSkill · 04-01-2017, 01:47 AM

Pricing on one of these?

clbmw · 04-01-2017, 04:07 AM

Quote:

Originally Posted by goj

Not April yet so this has to be real!

The Ultimate Dog Machine!

I'm glad you didn't say ultimate dogging machine

cbertels · 04-01-2017, 06:39 AM

No M mirrors!?!

marcva · 04-01-2017, 09:59 AM

Or OLed "tail" lights...

KGB_123_99 · 04-01-2017, 10:45 AM

I will wait for the LCI...

Brake_Late · 04-01-2017, 10:55 AM

Quote:

Originally Posted by Jason

Attachment 1598561April 1, 2017

• BMW announces its latest pioneering dDrive technology with an innovative dog’s bed.
• The dDrive dog basket is powered by a TwinPower Turbo fan to let pining pets experience the feeling of the wind in their hair from the comfort (and safety) of their own home.
• Customisable in luxurious Nappa leather and 12 different colours for pampered pooches.
• Owners are encouraged to visit BMW Park Lane for a test drive.

The sheer driving pleasure of a BMW is not exclusive to drivers. Furry passengers can now enjoy the BMW dDrive dog basket, which comes with an in-built fan so pets can experience the exhilaration of the open road from the safety of their basket.

The basket is the perfect gift for dogs who love the thrill of driving but sometimes get a little too close to the edge of the window for comfort. The revolutionary carbon fibre, TwinPower Turbo fan sets a new standard in efficiency, whilst three power modes (ECO PRO, COMFORT and SPORT) to alter speed guarantee a fully customisable experience. Upholstered in luxurious Nappa leather, even the colour and finish of your BMW dDrive model can be personalised to match the unique style of your dog.

Jack Russell, Head of Product Fabrication, says: “We want everyone to be able to enjoy the sheer driving pleasure of a BMW and so we have taken our innovations in mobility solutions using carbon fibre and TwinPower Turbo technology to provide a product for a brand-new audience. Owners can also feel safe in the knowledge that their canine friends are enjoying the thrill of driving in a BMW without any potential mishaps or damage to the back seats.”

Attachment 1598560

Attachment 1598561

Attachment 1598562

Mans best friend unlimited drop top

MiamiE93Vert · 04-01-2017, 11:04 AM

I think this actually would sell decently

BetoVera · 04-01-2017, 11:09 AM

Needs a drop

xios · 04-01-2017, 12:20 PM

Haha!!

Yay-Z · 04-01-2017, 12:58 PM

MightyMouseTech · 04-01-2017, 01:14 PM

I wonder what the OCI is? LL-01 or LL-04?

paul223 · 04-01-2017, 01:27 PM

Will there be a LCI model?

03-31-2017, 10:02 PM	#1
Jason Administrator 43686 Rep 21,325 Posts Drives: F80 M3 Join Date: Mar 2005 Location: USA iTrader: (0)	BMW launches dDrive dog basket to recreate the thrill of the open road at home BIMMERPOST NEWS BMW launches dDrive dog basket to recreate the thrill of the open road at home 41 COMMENTS Tweet April 1, 2017 • BMW announces its latest pioneering dDrive technology with an innovative dog’s bed. • The dDrive dog basket is powered by a TwinPower Turbo fan to let pining pets experience the feeling of the wind in their hair from the comfort (and safety) of their own home. • Customisable in luxurious Nappa leather and 12 different colours for pampered pooches. • Owners are encouraged to visit BMW Park Lane for a test drive. The sheer driving pleasure of a BMW is not exclusive to drivers. Furry passengers can now enjoy the BMW dDrive dog basket, which comes with an in-built fan so pets can experience the exhilaration of the open road from the safety of their basket. The basket is the perfect gift for dogs who love the thrill of driving but sometimes get a little too close to the edge of the window for comfort. The revolutionary carbon fibre, TwinPower Turbo fan sets a new standard in efficiency, whilst three power modes (ECO PRO, COMFORT and SPORT) to alter speed guarantee a fully customisable experience. Upholstered in luxurious Nappa leather, even the colour and finish of your BMW dDrive model can be personalised to match the unique style of your dog. Jack Russell, Head of Product Fabrication, says: “We want everyone to be able to enjoy the sheer driving pleasure of a BMW and so we have taken our innovations in mobility solutions using carbon fibre and TwinPower Turbo technology to provide a product for a brand-new audience. Owners can also feel safe in the knowledge that their canine friends are enjoying the thrill of driving in a BMW without any potential mishaps or damage to the back seats.” __________________ Check on the Latest BMW News Become a fan of Bimmerpost Facebook Follow us on Bimmerpost Twitter Subscribe to Bimmerpost Youtube Channel
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03-31-2017, 10:08 PM	#2
jballs16 Captain 552 Rep 777 Posts Drives: ‘21 RS6, RR LWB, Raptor Join Date: Jul 2013 Location: so cal iTrader: (0)	heh __________________ ‘21 RS6 Avant - RR LWB - Raptor - 991.1 GT3 (sold)
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03-31-2017, 10:13 PM	#3
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03-31-2017, 10:14 PM	#4
3M TAPE Banned 350 Rep 1,225 Posts Drives: M3 Join Date: Mar 2007 Location: States iTrader: (0)	It is still 3/31 here.
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03-31-2017, 10:14 PM	#5
YungDro Major 1107 Rep 1,149 Posts Drives: - Join Date: Jan 2013 Location: UK iTrader: (0)	they do a april fools like this every year lol
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03-31-2017, 10:32 PM	#6
Germanauto Major General 9844 Rep 6,144 Posts Drives: Alfa Romeo Giulia, Rosso Join Date: Jul 2016 Location: LA iTrader: (0)	This would actually be a hit in the States. Every white person has a dog and treats them more like kids than the animals they are.
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03-31-2017, 11:45 PM	#8
goj Brigadier General 2253 Rep 3,622 Posts Drives: 2016 EBII 340i 6-MT Join Date: Aug 2015 Location: Bay Area, CA iTrader: (0)	Not April yet so this has to be real! The Ultimate Dog Machine! __________________ BMW CCA Member #516012 2016 340i, Estoril Blue, Manual Transmission, MPE, MPBBK, HRE FF04 Instagram: @brandons340i
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04-01-2017, 12:27 AM	#9
DarkstarZero Lieutenant Colonel 1091 Rep 1,737 Posts Drives: Daytona 95 M3, X7 M50, e92 M3, Join Date: Nov 2007 Location: Washington DC iTrader: (6)	Aw, a little disappointed in this one. Clearly a chopped up version of the kids toy with a cushion and fan attached. Like April 1st snuck up on them and they were like, QUICK, think of something! Usually the April 1st stuff are things I would buy. Like the M3 Ute, or BMW stroller. __________________ BMW CCA Track Instructor Join to win a M School Day at the Performance Center! Enter Referral ID: 420186
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04-01-2017, 12:30 AM	#10
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04-01-2017, 01:47 AM	#11
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04-01-2017, 06:39 AM	#13
cbertels Captain 1218 Rep 775 Posts Drives: M3 YMB-SS Join Date: May 2016 Location: Orlando iTrader: (0)	No M mirrors!?!
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04-01-2017, 09:59 AM	#14
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04-01-2017, 10:45 AM	#15
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04-01-2017, 11:04 AM	#17
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04-01-2017, 11:09 AM	#18
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