11-13-2020, 12:59 AM | #1 | |
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Alliance Between BMW & Toyota May Extend Beyond 2025
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11-13-2020, 12:11 PM | #2 | |
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The tougher questions arise when we talk about the higher volume but nevertheless steadily shrinking demand for today's two-door 2 Series and 4 Series products. We already know the 2 Series Convertible will not get a second generation. But how much longer can the contracting two-door market realistically support both a 2 Series Coupe and 4 Series Coupe? And if you have to pick just one, which is it? If you let one go, obviously the corresponding M model would become a casualty as well. However, maybe there is a way to satisfy enthusiast demand with a single model lineup, perhaps sized in between the existing two. I am speculating of course, but it would not surprise me if these types of conversations are already taking place. Further out, if four door car sales also continue to fall, where does that leave the sedan and Gran Coupe lineups? Does the world, especially past 2030, need seven distinct three-box BMW product lines? Almost surely not, no. Maybe the 2/4/(6?)/8 become the first to transition to all-electric, while the traditional 1/3/5/7 hold onto the ICE for a mix of PHEV and EV into next decade. But is that going to be sustainable/economical? Or must more aggressive action be taken? It'll be interesting to see how they manage all of this. Something has to give, and smart money says that simply cutting today's low hanging fruit isn't going to be enough. |
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11-13-2020, 12:43 PM | #3 | |
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11-13-2020, 03:38 PM | #4 |
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I just went through the car wash line at Costco. New machines for recording your card are so high that I wouldn't have been able to reach them from my car. They are obviously raised because so many folks are driving SUVs now instead of cars. The march to SUVs is apparently continuing unabated.
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11-15-2020, 10:07 AM | #5 | |
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11-20-2020, 01:36 PM | #6 |
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I can see 2 doors gets really niche, but expect sedan to maintain some baseline level rather than just keep going down
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